Before you submit, check your name against the display name guidelines:
It should be the name your customers already know you by, matching how you're branded on your website or marketing, not a name that only appears on Arattai.
It should not impersonate another business or use a brand you don't own, unless the connection is spelled out (such as "by [company name]") and that relationship is confirmed on your own external sources.
It should not contain words like "official" or "verified" that spoof verification, or any reference to Arattai itself.
It should not carry advertising or promotional language, such as a discount, a slogan, or a claim about your business.
It should not be a generic term, a generic location, or formatted as a website or email address.
Open the number and go to its profile.
Check that the Business account name is correct and meets the guidelines above.
Select Submit for verification, then submit the changes.
The business account name moves to under verification while the request is being reviewed.
Wait for the outcome. It arrives as a console notification and an email.
The name is locked while it is being reviewed. The profile on the console will display: "This name is under verification for the badge."
To change the name before a decision:
Select Withdraw submission.
Edit the Business account name.
Submit the updated name for verification again.
Badge | Who it is for |
Verified business | A business whose display name and identity have been confirmed |
Government | Government bodies and public sector organisations |
Display name verification requests are rejected when the name doesn't meet the guidelines. Every rejection comes with a reason, so you can rename accordingly and resubmit.
Changing a business account name that is already verified sends it back for verification. The badge is attached to the name that was reviewed, not to the number.
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